Strawberry yoghurts, fabric softeners, advertising agencies – they all share the same, sad destiny: Visionaries have become clones. Competitors have become twins. Products are presented without any differentiation – in a world that declared individuality the highest commandment.
Is the USP dead? Is creativity only available in a natural surrounding?

We face the question:

What do you do if all are doing the same?
Where do you position yourself if everybody is talking 360 degrees?
Where do you focus in a fully networked world?

We demand a renaissance of the unusual. The rediscovery of true values. The return of courageous solutions. The end of number games an interchangeable philosophies.

Owner: Christine Götzl, Dipl.-Designer
Manager: Christine Götzl, Dipl.-Designer
Foundation: !994 as a limited company
Location: Wiesbaden, Germany
Staff: 19 employees, steady pool of freelancer staff
Turnover 2011: EUR 1,5 Mio
We offer: Creative brand leadership from strategy development to execution: Above the line, below the line, analogue and digital. Classic advertising, web design & online brand leadership, POS, direct marketing, CI development and packaging. Both national and international. The agency is structured in flexible units with excellent staff that develop solutions for interdisciplinary communication. All tailored to meet each client’s needs.

We are courageous, passionate, clever, cheerful, obliging, correct, creative, loyal, idealistic, enthusiastic, expectant, provocative, honest, in love, great in teamwork, individual, powerful. All this connects us with the people and the labels for which we develop daily individual and unique ideas.

> 2-3 years of professional experience
> creative, stylish, conceptually strong
> sensibility and customer oriented
> familiar with all standard graphic programs
> team player
> experienced in the conversion of CI- and style guidelines